Cassandra Rodgers Btec Media level 3, unit 45 commercial radio Fay Stowe Introduction In this essay I will be talking about three different purposes of commercial radio and I will be giving examples. 1. One of the main reasons of radio commercials is to make money for other radio stations, " Commercial radio stations, as the name suggests, are funded by the sale of advertising" (2015) Another purpose is to attract a target audience. The advertise curtain radio commercials which are targeted at their audience like for example they would advertise Nike on the radio or new pop songs to attract teenagers and people that love Nike or pop songs. Another good example would be a radio channel that advertises spots, which would attract people that have a deep love for sponsor would like to know the winners of a curtain game. By radios advertising it also makes their target audiences go out and buy the products that are being advertised and to also let th...
key words task 1-2 Auteur Theory When producers use similar ideas in every movie they make and sometimes actors. Reception theory provides a means of understanding media texts by understanding how these texts are read by the audience. E.g Tim Burton who was the director of Scissorhands and Charlie and the chocolate factory 2005 Reception Theory reception theory provides a means of understanding media texts by understanding how texts are read by the audience. Fan Study When a group or a person is deeply into a film and buys their merch, and also knows everything about the film and characters. Film Theory Film theory is a set of scholarly approaches within the academic discipline of cinema studies. Feminism A conflict theory and theoretical perspective which observes gender in its relation to power, that women have rights and can do anything men can. Psychoanalytic film theory...
Introduction I am going to write about what I’ve learnt and I will be giving evidence. The Ten Media Sectors 1 Film (Moving images) 2 TV 3 Radio (Audio) 4 Interactive Media (Website) 5 Publication (Publishing) 6 Press (Magazines) 7 Gaming (video games) 8 Marketing (Adverts) 9 Animation Photo-imaging GENRE Genre is French for type . There are 5 different types of genres, which are Cross-over genre, which is when a movie contains more than one genre, e.g. Wonder Woman contains action , romance and fantasy . Which is the same as Hybrid genre . Intertextuality – Intertextuality is an audio or a visual that an audience expects in a particular genre, like for example in a romantic film you expec...
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